Brussels Airport has a long history and a strong brand identity. The brand is all about passionately powering connections with a warm Belgian spirit. So, what does Brussels Airport sound like?
SPA sounds authentic and pure without being sad, boring or old-fashioned: a human feel needs to be added.
Everything Coolblue entails (‘Everything For A Smile’) was captured in 5 notes. A sound strategy and a merry tune both Coolblue and its clients can easily remember and whistle on-the-go. A true sound signature.
The discounter-pioneer that’s close to the people. Sounds like ALDI.
